Hydration
Should You Apply Moisturiser to Damp Skin?
Yes. Moisturiser works better on damp skin because most of what a moisturiser does is hold water in, not supply it. Applying to skin that is ... Read…
Journal
Journal
Plain answers about skin, water and doing less. Written by the people who make the products.
Routine
Do You Actually Need a Toner?
For most people, no. Traditional toners were astringents built to strip residue left by soap based cleansers, and modern cleansers made them unnecessary. A hydrating toner ... Read…
Hydration
Why Your Skin Is Still Dry After Moisturising
Because a moisturiser seals water in. It does not supply any. If you apply it to skin that is already dry, there is nothing underneath it ... Read…
Routine
Toner Before or After Moisturiser? The Order That Matters
Toner goes first. Moisturiser goes second. Toner is a water step, applied to clean skin, and moisturiser is the step that holds that water in. Applied ... Read…